Cool Memories: 1980-1985 by Jean Baudrillard

By Jean Baudrillard

[The fourth number of fragments and sketches, via an observer in "internal exile."

Baudrillard's paintings of the final 20 years has downplayed the location of the serious topic and long past over to the viewpoint of the item. Nowhere is that this goal (non-)critique which ends up so sincerely performed out as within the Cool stories series.

Here back, during this fourth number of fragments and sketches, Baudrillard's stance is much less that of the interventionist highbrow analysing the realm as severe topic than of the hardly player observer, an item between items, an 'internal exile', observing the realm 'world itself' with such fierce insistence, but registering with acuity our basic deficit of fact and meaning.


“The most vital French philosopher of the earlier twenty years.” (J. G. Ballard )

About the Author

Jean Baudrillard (1929-2007) begun educating sociology on the Université de Paris-X in 1966. He retired from academia in 1987 to put in writing books and trip till his loss of life in 2007. His many works comprise Simulations and Simulacra, the United States, the ideal Crime, The process of gadgets, Passwords, The Transparency of Evil, The Spirit of Terrorism, and Fragments, between others.

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Hypothetico-deductive females, the ones who catch fire on contact with the real and whose sterilized ashes trace strange arabesques in the sky, especially at dusk . . A woman may be so heavily made up that you can never be certain of her disappearance. Life can be so mystified that you can never be sure of its opposite. Never resist a sentence you like, in which language takes its own pleasure and in which, after having abused it for so long, you are stupefied by its inno­ cence. Suddenly, giving pleasure to language is like giving pleasure to a woman as unexpected, as unconventional, as rare.

This is the case with Virilio's 'pure war': the ecstasy of unreal war, potential and omnipresent. Even space exploration is a mise en abyme of this world. Everywhere the virus of virtualization and self-reflexivity is on the upsurge, carrying us on towards an ecstasy which is also the ecstasy of indiffer­ ence. Carnal silence* Hunger a muted drum of the body devouring the fleshly silence of the Siberian night. The thrill of existing anywhere vertically above the Urals. The night and its orbit: night itself is an object lost in space - a movement of circular lips and a round of fossilized sound.

Everything in the term fetish, from the Whites' standpoint, designates the . other culture as seduction, a seduction which, in spite of all their material and political power, they find it impossible to resist. The phantasy these notes cultivate is that they will be read afterwards, elsewhere, after I am gone for good. They may indeed be read as such right now, as a short treatise on the rest of my life. Each thought is the last, each note the final touch, each idea merely appears and disappears, like that planet which is a 62 C O O L M E M O R I E S continuous succession of sunrises and sunsets.

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